The Revivalist Networking Toolbox
Gwen Ifill moderated a discussion on News Hour with Jim Lehrer last night. My attention was arrested by three remarks from a holy roller guest in which he describes the communciation network and 'toolbox' in service of the cultural war. The three remarks are emphased below.
RICK WARREN: Well, Gwen, I think that in the first place, I am not at all surprised at these election results. There has been a conversation going on among churches and homes now for almost two years that the media is completely overlooking. And they missed it, and they're going to miss it again. In fact, they're going to explain it away, just like Andy just tried to do.The signs have all been there for at least two years that there is a cultural shift going on, and because the media is not in the churches, they don't see it. The three biggest surprises of this last year were the Passion, which was passed word of mouth through church networks, the Purpose Driven Life book, which was passed word of mouth through church network, and this election. And this was not a political election in my view. It was a cultural election.
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RICK WARREN: Yeah, well, as you know, I don't endorse candidates. (**see footnote below) As I pointed out in my toolbox, which goes out to about 136,000 pastors, I said, you know, well-meaning believers, good believers can disagree on a lot of issues like Social Security, the war in Iraq, how terrorism is dealt with and things like that, but if you hold to the Bible as saying we do believe this Bible is actually God's word, there are some issues that for me are non-negotiable, like euthanasia and like abortion and some things like that.
It's important to know about the communication network he describes. It cries out for counter-strategies, either to reach the same people or otherwise minimize its effects.
Your comments? Ideas?
(** footnote) Mr. Warren might want to refresh his cultural memory: Proverbs 6:16-19 says, "These six things doth the LORD hate: yea, seven are an abomination unto him: A proud look, a lying tongue, and hands that shed innocent blood, An heart that deviseth wicked imaginations, feet that be swift in running to mischief, A false witness that speaketh lies, and he that soweth discord among brethren."